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Founding Sales Executive at Sorto

Jack & Jill
Department:Administrative
Type:REMOTE
Region:UK
Location:United Kingdom
Experience:Mid-Senior level
Estimated Salary:£50,000 - £80,000
Skills:
B2B SAAS SALESPROPTECH SALESOUTBOUND PROSPECTINGCOLD CALLINGPRODUCT DEMOSCLOSING DEALSCRM
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Job Description

Posted on: August 2, 2026

This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers. She will pick the best candidates from Jack's network. The next step is to speak to Jack. Job Title Founding Sales Executive Salary Not Disclosed Company Description Sorto is a UK-based SaaS platform revolutionizing how property managers, letting agents, and estate agents handle repairs and maintenance. By consolidating fragmented communication from WhatsApp, email, and spreadsheets into one streamlined system, Sorto reduces admin overhead and improves the maintenance experience for tenants and contractors alike. Job Description Join Sorto as our Founding Sales Executive to build our sales engine from scratch. Working directly with the founder, you will own the entire cycle—from aggressive outbound prospecting and cold calling to running product demos and closing deals. This is a high-impact role for a self-starter eager to shape a growing PropTech startup’s commercial strategy. Location Remote, UK Why this role is remarkable

  • True founding role: You are the first dedicated sales hire with the autonomy to build the playbook, define target segments, and directly influence the product roadmap.
  • Massive market opportunity: Property management is traditionally tech-lagging and reliant on manual processes, providing a wide-open landscape for Sorto's modern, efficiency-focused SaaS solution to disrupt the industry.
  • Direct founder collaboration: Work side-by-side with the founder in a fast-paced environment where your feedback directly impacts pricing, messaging, and the long-term trajectory of the company.

What You Will Do

  • Execute end-to-end outbound sales strategies, including identifying high-value targets, cold calling, and persistent follow-up to build a robust pipeline of letting and estate agents.
  • Conduct high-impact software demos that translate Sorto’s technical features into tangible business value, effectively addressing specific pain points like administrative friction and poor visibility.
  • Negotiate and close deals with key decision-makers, navigating objections around pricing and system adoption to ensure a smooth transition from prospect to active customer.

The ideal candidate

  • Demonstrated success in B2B SaaS or PropTech sales, specifically targeting SMEs or property agencies with a proven track record of meeting and exceeding outbound targets.
  • Expert-level prospecting and closing skills, with the ability to manage a full-cycle sales process independently without the support of a dedicated SDR or marketing-generated pipeline.
  • Exceptional communication and resilience, capable of translating customer feedback into actionable insights for the product team while maintaining high activity levels and organizational discipline in a CRM.

Who are Jack & Jill? Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support. And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate. How does this work?

  • Jack's an AI agent for job searching and career coaching. He works for you.
  • Jill is the AI recruiter working for the company. She recruits from Jack's network.
  • If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.

We never post fake jobs This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network. Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description. We appreciate this can make them look a bit suspect, but there isn't much we can do about it. Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.

Originally posted on LinkedIn

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