
Digital Optimisation (CRO) Analyst
Job Description
Posted on: April 26, 2025
Our mission and where you fit in At Employment Hero, we're an ambitious bunch of people on a mission to make employment easier and more valuable for everyone. Since our inception in 2014, we've had some pretty impressive growth (100% YoY), reached unicorn status in 2022, and now serve 450,000 businesses globally, with 3 million+ users on the platform. We have no plans to slow down. There's never been a more exciting time to join one of the fastest-growing SaaS unicorns, so let's see if we could be a match! What Your Days Might Look Like We are seeking a highly motivated and detail-oriented Digital Optimisation (CRO) Analyst to join our team. In this role, you will be instrumental in driving improvements to our online user experience and maximising conversion rates. You will focus on a blend of daily operational tasks, in-depth analysis, and strategic projects, with a strong emphasis on maintaining data integrity and process efficiency. As our CRO Analyst you'll be working on{{:}
- }Standard Operating Procedures (SOP) Focus{{:
- }}Daily A/B Testing Reporting{{:}} Monitor and report on the performance of live A/B tests across all platforms. This includes creating and maintaining dashboards, and analysing data from Hotjar and other relevant to
- olsDaily Hotjar Analysis{{:}} Conduct daily reviews of Hotjar session recordings and analyse data from automation channels to identify user behavior patterns, areas of friction, and potential optimisation opportuni
- tiesWeekly Conversion Reporting{{:}} Generate and deliver weekly reports on key conversion metrics across all audience segments and markets. Ensure data accuracy and consistency, leveraging our established data infrastru
- ctureProject Focus
- {{:}}End-to-End Tracking & Implementation{{:}} Lead the strategy, implementation, and maintenance of tracking solutions. Ensure seamless data flow and integration between various platforms to enable comprehensive data analysis and story
- tellingProactive Auditing & Risk Management{{:}} Identify potential risks and challenges in our current tracking and analytics setup. Conduct regular audits to ensure data accuracy, identify areas for improvement, and implement future-proof s
- olutionsDashboard Development & Maintenance{{:}} Design, develop, and maintain interactive dashboards to visualise key performance indicators (KPIs), track progress against goals, and provide actionable insights to sta
- keholdersTracking Request Management{{:}} Manage and execute on incoming requests for new tracking implementations, including custom tracking for A/B tests, new funnel projects (e.g. hiring flows), and other busi
- ness needsData Analysis and In
- sight{{:}}Analyse quantitative and qualitative data to identify trends, patterns, and opportunities for o
- ptimisationDevelop hypotheses, design and execute A/B tests, and analyse results to drive data-drive
- n decisionsCommunicate findings and recommendations to stakeholders in a clear and con
cise mannerWhat you
- will bringProven experience (2+ years) in CRO, web analytics, conversions and o
- ptimisationStrong understanding of A/B testing methodologies, statistical analysis, and bes
- t practicesProficiency in web analytics tools (e.g., Google Analytics, Adobe
- Analytics)Experience with user behavior analysis tools (e.g., Hotjar,
- Crazy Egg)Experience with tag management systems (e.g., Google T
- ag Manager)Familiarity with data visualisation and dashboarding tools (e.g., Looker Studi
- o, Tableau)Solid understanding of how data flows across different digita
- l platformsExcellent analytical, problem-solving, and critical-thin
- king skillsStrong attention to detail and a commitment to data accuracy an
- d integrityAbility to prioritise tasks, manage multiple projects, and mee
- t deadlinesExcellent communication and presenta
tion skillsPreferred
- Skills{{:}}Basic understanding of HTML, CSS, an
d JavaScriptKey Performance Indicators
- (KPIs){{:}}Improvement in key conversion metrics (e.g., conversion rate, click-through rate,
- bounce rate)Accuracy and timeliness of daily and w
- eekly reportsSuccessful implementation of tracking solutions
- and A/B testsProactive identification and resolution of data int
- egrity issuesEffectiveness of dashboards in communicating insights and d
riving actionExperience is important, but for us the biggest measure of success is people who can live and breathe The EH Way of working. Show us what you can bring to the table, and we'll empower you to let your t alents shi ne.The EH WayThe EH Way is how we describe our culture at Employment Hero and how we all operate. It is our DNA. You can read all about it on our careers page{{:}} https{{:}}//employmenthe ro.com/careers/In short, you'll love working
- with us if{{:}}Revolutionising employment gets y
- our heart racingYou thrive on the flexibility (and responsibility) of a remot
- e-first businessOur values align, and shape how you s
- how up every dayYou love the dynamic pace of a startup, are driven by innovation, and enjoy working with ot
her smart peoplePlus, you'll get to enjoy a number of great perks
- , including{{:}}A generous budget for
- your home officeCutting-edge too
- ls and technologyReward and recognition programs - because great work should be recogn
- ised and rewardedCashback offers and discounts on popular brand
- s through our appEmployee Share Option Program{{:}} be an owner
- of Employment HeroAnnual Global Gathering - so far we've been to Thailand, Vietnam, Bali and are excited to mee
t in Dubai in 20 25Are we a match? Think we're the right match for you? Fantastic! Click 'Apply' and our talent team will reach out wi th the next steps.At Employment Hero, we are committed to safeguarding the privacy of your application data. To understand how we do so, you can read our Applicant Privacy Policy here{{:}} https{{:}}//employmenthero.com/lega ls/applicant-policy/Employment Hero celebrates diverse perspectives and experiences, we invite people of all backgrounds and identities to apply for this position.
Apply now
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