Social Media Manager

Support a startup making earth's soil healthier 💚betterSoil is a sustainable start-up and a movement that is passionately committed to the health of our earth's soil.

We are currently losing around 10 million hectares of fertile soil worldwide. That's about 14 million football pitches. However, good soils are the source of more than 90% of our food. At the same time, the world's population will grow to 10 billion people by 2050. Food will therefore become scarce, especially high-quality food, as this depends on the quality of the soil. The effects of climate change are worsening the situation of soils because droughts and extreme rainfall are becoming more severe and more frequent. Current farming methods lead to high CO2 emissions, diseased soils produce low-quality food and biodiversity is rapidly declining, as around half of biodiversity lives in the soil.

Since 2020, betterSoil has been involved at European level, e.g. with an event with the EU Parliament and prominent supporters such as Prof. Dr Ernst Ulrich von Weizsäcker, Dr Franz Fischler (Former EU Commissioner for Agriculture) and Dr Peter Johnston (European Policy Centre) in a national and international context to improve soil quality for climate resilience and climate protection as well as the promotion of biodiversity and sustainable food production. Our way of working goes far beyond soil consulting. We combine local, indigenous knowledge with the latest science and offer practice-orientated betterSoil recipes for farmers. We also offer individual consultations for companies and organisations of all kinds. In this way, we create a comprehensive awareness of soil health that helps to position oneself more sustainably and thus achieve business goals. 

Role (Volunteer): Social Media Manager.

Role Description: We’re looking for a creative Social Media Manager & Content Creator to strengthen our presence on LinkedIn (B2B, partners, funders) and Instagram (community, storytelling, awareness).

You’ll help us:

• Develop a content plan (aligned with our projects, events, partnerships).
• Create engaging posts, visuals, and short videos (e.g., soil facts, infographics, farmer stories, project highlights).
• Manage and grow our LinkedIn & Instagram communities.
• Track and optimize performance.

What We’re Looking For:

• Experience in social media management (LinkedIn/Instagram preferred).
• Skills in content creation (design tools like Canva, Adobe, or similar).
• Strong written communication in English (German is a plus).
• Knowledge of agriculture and soil (essential to ensure relevant and impactful storytelling).
• Interest in sustainability, climate, agriculture, or tech for good.
• Proactive, creative, and ready to bring fresh ideas.

What You’ll Gain:

• Work directly with the founders of a growing impact startup.
• Be part of an ESA-backed innovation in climate tech.
• Build a strong portfolio in purpose-driven social media.
• Join a network of farmers, scientists, entrepreneurs, and impact leaders.

Time Commitment: Volunteer 10+ hours per week for 6+ months remotely.

If you want to make change, apply to volunteer with betterSoil!