
Marketing Manager
Job Description
Posted on: March 7, 2025
Coopman operates and thinks differently in the recruitment sector, with strong values that are represented internally and externally, which saw us achieve BCorp re-certification and also be recognised as a Great Place To Work.
As we look to execute on our strategy moving forward Coopman are looking to hire our next Marketing Manager.
The Marketing Manager will support the Directors in developing and implementing a brand strategy across Ireland and UK to establish a leading position within the FS recruitment sector. The successful person will look to advise the business on key steps to be taken to develop the marketing strategy through STP, set smart brand objectives and to develop an integrated communications plan which uses marketing budget in an efficient manner to deliver measurable growth in market share.
Key Responsibilities:
- Review current positioning and brand identity to form the basis of a strategy to increase market share.
- Work with the Directors in establishing and managing the marketing budget, creating processes to track and measure ROMI.
- Closer align the marketing and sales functions with a focus on B2B interactions
- Oversee the creative development of the integrated comms plan to establish authority in each of the sectors and deliver upon key performance metrics.
- Complete post campaign analysis and regular analytical reports to foster continuous improvement towards marketing goals.
- Drive the production and execution of content strategy including interactive resources.
- Build the Coopman brand across all digital channels
Core Competencies:
- 3rd Level Degree Holder of a business or marketing related degree.
- 5+ years of industry experience with demonstrated experience delivering on revenue growth targets.
- A creative, innovative and high energy approach to work.
- Ability to take ownership and drive change through clear strategic and data informed decisions.
- Proficient in Microsoft Office with Adobe Photoshop/Illustrator/Canva an advantage.
If you’re Passionate about the recruitment sector and thrive in a fast-paced, high-impact role, we’d love to hear from you. Interested in hearing more? Please apply or email mark.fallon@coopman.ie to organise a confidential discussion.__Coopman Search and Selection specialises in compliance, risk, accounting, and finance recruitment. We provide tailored retained, contingent, and interim solutions to meet the unique needs of our clients and candidates. As a proud Certified B Corporation™, we are committed to sustainable growth, balancing purpose and profit while prioritising positive social and environmental impacts for all stakeholders.
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