The World Food Programme (WFP), the world’s largest humanitarian organization and a Nobel Peace Prize recipient, is hiring a Global Marketing Coordinator – Search & Social. This full-time consultant role supports WFP’s digital fundraising and marketing initiatives, helping the organization reach millions of supporters worldwide.
Job Overview
- Position: Global Marketing Coordinator, Search & Social
- Organization: World Food Programme
- Division: Private Partnerships Division (PSP)
- Location: Remote (Global role)
- Contract Type: Regular Consultant
- Duration: 11 months
- Application Deadline: 11 April 2026
This role focuses on managing and optimizing digital advertising channels to support WFP’s global fundraising strategy. The successful candidate will work with platforms such as Meta, Google, TikTok, and Bing, ensuring campaigns perform effectively while helping expand WFP’s digital reach.
About the World Food Programme
The World Food Programme is the leading humanitarian organization fighting hunger worldwide. It provides emergency food assistance while building long-term solutions that promote peace, stability, and prosperity for communities affected by conflict, disasters, and climate change.
WFP’s global analysis indicates that over 318 million people face acute hunger, highlighting the urgent need for innovative fundraising and outreach strategies.
The organization operates in more than 180 countries, delivering life-saving food assistance and implementing programs that strengthen food security and resilience.
Why Work at WFP?
Working with the World Food Programme offers an opportunity to contribute to a mission-driven organization while developing your professional skills in a dynamic and multicultural environment.
Key benefits include:
- Working with a globally recognized humanitarian organization
- A diverse and inclusive workplace culture
- Access to professional development, mentoring, and training programs
- Opportunities for internal mobility across country, regional, and global offices
- Collaboration with passionate professionals committed to ending hunger
Role Purpose
The Global Marketing Coordinator will join WFP’s Acquisition Team, which focuses on recruiting supporters through paid digital marketing campaigns.
This role will support marketing channel specialists in the technical management, optimization, and performance monitoring of digital advertising platforms. With mentorship from experienced digital marketing experts, the coordinator will gradually gain the skills required to independently manage high-budget advertising campaigns.
WFP’s digital-first fundraising strategy primarily uses platforms such as:
- Meta (Facebook and Instagram)
- Google Ads
- TikTok
- Bing
These campaigns reach hundreds of millions of people globally and support fundraising in multiple languages including English, French, Arabic, German, Korean, and Chinese.
Key Responsibilities
Advertising Platform Monitoring
- Track daily campaign performance and identify issues quickly
- Monitor data tracking tools including Meta CAPI, TikTok Events API, and Google Enhanced Conversions
- Resolve ad rejections and campaign delivery issues
- Conduct regular ad account audits and quality assurance checks
- Monitor ad credit limits, invoices, and purchase orders
Campaign Setup and Management
- Launch seasonal and emergency search advertising campaigns
- Assist with budget optimization and bidding strategies
- Update CRM-based audiences used for ad targeting
- Support the execution of global digital marketing campaigns
Optimization and Reporting
- Stay informed about updates and new features across advertising platforms
- Support A/B testing initiatives to improve campaign performance
- Prepare campaign performance reports and insights
- Document and update best practices for digital marketing operations
Collaboration and Partnerships
- Work closely with internal campaign managers and marketing specialists
- Coordinate with external partners including Meta, TikTok, and Google representatives
- Participate in strategic meetings to improve campaign performance and fundraising outcomes
Required Qualifications
Education
- Bachelor’s degree or higher in marketing, business, communications, or a related field
Professional Experience
- Minimum 2 years of experience in digital advertising or performance marketing
- Hands-on experience with at least one advertising platform such as Google Ads or Meta Ads Manager
- Experience in a media agency environment is considered an advantage
- Previous fundraising experience is not required
Technical Skills
Candidates should demonstrate strong knowledge of digital marketing tools and analytics platforms, including:
- Google Ads or Search Ads 360
- Meta Ads Manager
- TikTok Ads Manager
- Data visualization tools such as Tableau
- A/B testing methodologies
- Understanding of key advertising metrics and campaign performance indicators
Essential Soft Skills
Successful applicants will possess strong professional and interpersonal skills, including:
- Clear communication and reporting abilities
- Strong attention to detail and accuracy
- Excellent organizational and task management skills
- Analytical thinking and data interpretation abilities
- Collaboration and relationship-building skills
Candidates should also be flexible and available to support urgent campaigns during sudden humanitarian emergencies when necessary.
Language Requirements
- Fluent English (C1 level or higher) is required
- Additional languages such as French, German, Spanish, Chinese, or Arabic are considered an advantage
Application Process
Applicants must submit their CV and cover letter through the official recruitment platform of the World Food Programme.
Applications submitted via email, LinkedIn, or other channels will not be considered.
Only shortlisted candidates will be contacted for the next stage of the recruitment process.
APPLY HERE
Disclaimer: Global South Opportunities (GSO) is not the organization that is offering this position. For any inquiries, please contact the official organization directly. Please do not send your applications to GSO, as we are unable to process them. Due to the high volume of emails, we receive daily, we may not be able to respond to all inquiries. Thank you for your understanding.
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