Salt logo

Social Media Strategist

Salt
Department:Marketing
Type:REMOTE
Remote Region:USA
Location:California, United States
Experience:Mid-Senior level
Estimated Salary:$80,000 - $120,000
Skills:
DATA ANALYSISGOOGLE ANALYTICSTABLEAUSOCIAL LISTENINGBRANDWATCHKPI UNDERSTANDING
👁️ Views: 12🚀️ Applied: 4
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Job Description

Posted on: January 12, 2025

🌟 Senior Data Strategist – Social Media Agency 🌟

Are you fascinated by the intersection of data, human behavior, and social media? Do you thrive on transforming metrics into meaningful strategies? Our client a social media agency is seeking a Senior Data Strategist to work with data analysis in a senior-level social strategy.

🔍 What You’ll Do:

As a Senior Data Strategist, you’ll dive deep into social listening, audience behaviors, and performance metrics to craft actionable insights and innovative strategies. You’ll bring analytical rigor, strategic thinking, and creative flair to help drive impact for e-commerce and retail brands.

Your Core Responsibilities:

  • Data Analysis: Leverage raw data sets to build content strategies and optimizations rooted in social metrics.
  • Social Listening & Insights: Use tools like Netbase, Brandwatch, and social platform analytics to uncover trends, behaviors, and competitive insights.
  • Strategic Recommendations: Translate data into compelling narratives that resonate with clients and align with their goals.
  • Innovation: Apply cutting-edge technologies, such as AI and automation, to elevate client results.
  • Collaboration: Work closely with cross-functional teams and clients, presenting insights and leading data-driven discussions.

What We’re Looking For:

  • Experience: 6+ years in Data Analysis and strategy, with a focus on e-commerce and retail brands.
  • Tools Mastery: Proficiency in tools like Google Analytics, Tableau, Facebook Insights, Social listening - Boolean queries, Brandwatch, GWIs, audience building, and syndicated research platforms (e.g., MRI, Simmons).
  • Strategic Mindset: Ability to distill diverse data into actionable strategies and testing plans.
  • Industry Awareness: Strong understanding of social media platforms, KPIs, and emerging trends.
  • Presentation Skills: Create and present decks that communicate performance insights clearly and effectively.

Ideal Traits:

  • Proactive and naturally curious about social and digital landscapes.
  • Collaborative and thrives in a team environment.
  • Analytical with a creative edge.
  • Passionate, detail-oriented, and unafraid to share fresh perspectives.
Originally posted on LinkedIn

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👁️ Views: 12🚀️ Applied: 4
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